VSBA : Venturi, Scott Brown and Associates, Architects and Planners - Who We Are - Philosophy

<span class="title">VSBA - Venturi, Scott Brown and Associates Architecture - Who We Are - Philosophy<br> <br> <br> </span> <span class="description"><b>Links:</b><br> <a href="http://vsba.com/whoweare/index.html">Who we are</a><br> <a href="http://vsba.com/whoweare/index_philo.html">Who we are : Philosophy</a><br> <a href="http://vsba.com/whoweare/index_team.html">Who we are : Team</a><br> <a href="http://vsba.com/whoweare/index_awards.html">Who we are : Awards</a><br> <a href="http://vsba.com/whoweare/index_contact.html">Who we are : Contact us</a><br> <a href="http://vsba.com/projects/pov/index.html">Points of view</a><br> <a href="http://vsba.com/projects/boards/index.html">On the boards</a><br> <a href="http://vsba.com/projects/index.html">Timeline</a><br> <a href="http://vsba.com/projects/atozlist/index.html">A-Z List</a><br> <a href="http://vsba.com/bibliography/index.html">Bibliography</a><br></span> <br><br> <table width="907" border="0" cellspacing="0" cellpadding="0"> <tr> <td><img src="images/whoweare_subnav_philo.gif" width="907" height="47" border="0" usemap="#Map" alt="Philosophy"></td> </tr> </table> <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr valign="top"> <td align="center"> <table cellpadding="0" cellspacing="3" border="0" width=595> <tr> <td valign=top><img src="images/philo1.gif" alt="" height=101 width=595></td> </tr> <tr> <td valign=top> <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr valign="top"> <td><img src="images/philo2.gif" align=left alt="" height=214 width=163></td> <td> <span class="c1">The experience of VSBA is diverse, encompassing a wide variety of project types, ranging in scale from decorative arts to city planning. But in their diversity, their projects have a common attribute, a fresh approach to complex and contradictory problems. Because they generate their design from the individual imperatives and opportunities of each project, each of their completed works has its unique identity derived from a carefully consideration of the philosophy of their client, the traditions of the institution, the requirements of the program, and the characteristics of the site. Forgetting preconceptions and immersing themselves in the quality and atmosphere of the enterprise and its site will, they believe, result in innovative and eloquent design.</span> <span class="c2">- quoted in VSBA's exhibition catalog, Seoul, KOREA</span><br> </td> <td><img src="images/philo3.gif" align=right alt="" height=214 width=136></td> </tr> </table> </td> </tr> <tr> <td valign=top><img src="images/philo4.gif" align=left alt="" height=167 width=266> <p align=right><b><font size="6" face="arial, helvetica, sans-serif" color="#FF99cc">"Explore<br> electronics rather<br> than exalt engineering." </font></b><br> <br> <font size="2" face="arial, helvetica, sans-serif" color="#FF99cc">-Robert Venturi SD 97 </font></p> </td> </tr> <tr> <td valign=top><br> <blockquote> <b><font size="4" face="arial, helvetica, sans-serif" color="#FF99cc">"A new openness in the minds and eyes of architects should help their ideals to be pragmatic ones and their utopias to be humane." </font></b> <p align=right><font size="2" face="arial, helvetica, sans-serif" color="#FF99cc"></font></p> <p align=right><font size="0" face="arial, helvetica, sans-serif" color="#FF99cc">- Denise Scott Brown from "Changing Family Forms" On Houses & Housing</font></p> </blockquote> <br> </td> </tr> <tr> <td valign=top><img src="images/philo6.gif" alt="" height=149 width=595></td> </tr> <tr> <td valign=top> <blockquote> <br> <font size="3" face="arial, helvetica, sans-serif" color="#FF99cc"><i>"...let us acknowledge not too late the technology of now-of video electronics over structural engineering: let us recognize the electronic revolution in the Information Age-and proclaim ourselves iconoclasts for iconography! Viva virtual architecture, almost!"<br> <br> <span class="c2">- Iconography and Electronics </span> </i></font></blockquote> <br> <br> <br> </td> </tr> </table> </td> </tr> </table>